In the increasingly competitive online business environment, building brand credibility is a key factor in attracting and retaining customers. However, for many businesses, especially new market entrants, building online brand credibility is no easy task. Let’s explore how a swiftlet nest company increased its brand credibility using MKT Software with MKT Software Net!
Mr. Huu Thong, the owner of a swiftlet nest shop, specializes in providing high-quality swiftlet nest products, aiming to offer nutritious and healthy products to customers. Recognizing market trends, Thong boldly invested in online sales channels to effectively reach customers. However, building credibility and interaction on social media platforms proved to be a significant challenge for his business, especially when he first ventured into online business.
He shared: “In the early days of selling online, I faced many obstacles. Posts on Facebook had almost no interaction, and no one watched the livestreams, there were no comments at all. It felt like I was lost in the vast ‘ocean’ of the internet.”
Initially, Thong encountered numerous difficulties in attracting customer attention online. Product introduction posts on Facebook frequently fell into neglect, lacking interaction and views. The situation with selling through livestreams was no better, with very few customers visiting and almost no comments or questions.
To address this issue, he sought solutions and fortunately came across MKT Software—a multi-channel marketing support software that helps automate seeding activities, increasing interaction on Facebook, YouTube, Zalo, etc. Since integrating MKT Software into his business operations, [Company Name] has seen positive changes:
- Increased Likes, Shares, and Comments on Posts: Interaction levels on Facebook posts increased significantly, allowing the posts to reach more potential customers.
- Dynamic Livestreams that Attract Customers: MKT Software effectively supports livestream seeding, increasing views, comments, creating a crowd effect, and attracting more customers to participate in the livestreams.
- Enhanced Brand Credibility: The increase in interaction and positive feedback from customers helped elevate the credibility of his swiftlet nest brand.
After a period of use, Thong said: “MKT is truly a ‘lifesaver’ for my online business. Thanks to this software, our posts and livestreams attract many more customers. Especially, the automated seeding of likes and comments on livestreams makes me more confident in communicating with customers, leading to more effective order closing.”
Detailed Video Feedback from Mr. Thong:
MKT Software, with its practical benefits, is asserting its position as an optimal solution for online businesses, especially in the swiftlet nest sector, building brands, increasing revenue, and optimizing sales efficiency. MKT promises to continue accompanying businesses on their journey to conquer the promising online market.