The event “Breakthrough Growth with E-commerce Trends 2024” officially concluded with many emotions, offering attendees new perspectives on the future of Vietnam’s e-commerce industry. It helped businesses build and strategize their online business plans for 2024 and beyond.
The event featured many prominent figures in the business world as well as the creative community. The event hall was more vibrant than ever with over 700 attendees and the gathering of many top experts in the field of e-commerce.
The program equipped participants with many tools and strategies to boost revenue and quickly position their brand. Numerous useful insights were shared by experts and speakers with extensive achievements and experience across various fields.
With over 5 years of experience in Online Marketing, speaker Dang Manh Dung, Coach Founder of MKT Software, shared “golden” knowledge about multi-touchpoint marketing, planting new thinking for businesses in optimizing their social media activities. This strategy involves reaching customers through various channels such as Facebook, Zalo, Instagram, Google Ads, etc., to create a synergistic effect, enhance brand recall, and drive purchasing actions.
Quoted from Dang Manh Dung: “The market is always changing; if we keep doing things the old way, without learning and updating, we will be left behind. Advertising doesn’t always result in immediate purchases, so we need to continuously remarket to keep our brand in customers’ minds by building our brand recognition among the majority of social media users so that everyone remembers us.”
In this event, Mr. Duong Minh Phuong, Operations Director at Byscom, also shared detailed insights on building a sales process to quickly climb to the top of the industry. Additionally, Mr. Pham Khanh Hoang shared how to optimize delivery processes to increase profits by 20%.
Furthermore, in the business networking session, Mr. Huy Do Quang emphasized the importance of innovation and inheriting tradition in the 4.0 era. He stated that it’s not just a price race but also a competition in customer experience and delivery services. Regarding the value of the e-commerce industry, Mr. Huy highlighted that the key is not the platform’s price but the professionalism and efficiency in your field.
From the experts’ perspective, the competition among e-commerce platforms is becoming increasingly fierce, forcing businesses to continuously innovate and be creative to assert their position in the market.
The “Breakthrough Growth with E-commerce Trends 2024” event provided business owners with practical knowledge and solutions to keep up with market trends and enhance business efficiency in the 4.0 era.
Let’s join MKT Software in looking back at the beautiful moments of the event through the images below!
