Have you ever noticed a blurry, stretched, or cropped video while scrolling through TikTok? It’s quite likely that the user didn’t use the correct TikTok size video, resulting in a lower-quality video. This is a common mistake among new users of this social media platform. In the article below, MKT Software will share with you the latest and most accurate TikTok size video.
I. Choosing portrait or landscape mode?
While TikTok supports both portrait and landscape video modes, you should keep your video in portrait mode. Since TikTok is designed for mobile access, videos should mimic the vertical phone screen, with the viewer holding the phone in portrait mode.
Posting a landscape video won’t take full advantage of the phone screen space, making your content less likely to stand out compared to other portrait videos on the platform.
II. Standard TikTok size video (In-Feed)
Before diving into the specifics of TikTok size video, it’s crucial to understand that optimizing the size and format of your content can significantly impact how it’s viewed and engaged with on the platform.
Let’s take a closer look at the standard TikTok size video, starting with the 9:16 format, which is the most widely used by content creators.
1. Standard 9:16 TikTok video format
The standard TikTok size video is 1080 x 1920 pixels, with a 9:16 aspect ratio for content creators. The 9:16 ratio ensures a vertical video display, making your video look professional while optimizing it for uploading and viewing on the app, enhancing the viewer’s experience.
Apart from ensuring the size, you should also consider video resolution, size, format, and file optimization:
- TikTok size video: 1080 x 1920 pixels
- TikTok video aspect ratio: 9:16
- TikTok video format: MP4 or MOV
- Maximum file size: 287.6 MB on iOS and 72 MB on Android
- Maximum video length: 180 seconds
Pro tip:
Although TikTok allows videos up to 180 seconds long, it’s best to keep your video within 15 seconds to optimize engagement. Longer videos may lose viewer interest.
Before uploading to TikTok, use professional editing apps to enhance the quality. You can then use TikTok’s built-in editing tools to add attractive elements. To save editing time, shoot the video in portrait mode from the start. Increase your video’s appeal by adding animated elements.
2. 4:3 video format for Android and iOS
While the 9:16 format is standard and offers the best viewing experience, the 4:3 ratio is still commonly used on TikTok. The 4:3 ratio is generated by most Android and iOS phone cameras.
- TikTok size video: 426 x 240 pixels (minimum), 3840 x 2160 pixels (maximum)
- TikTok video aspect ratio: 4:3
- TikTok video format: MP4 or MOV
- Maximum file size: 287.6 MB on iOS and 72 MB on Android
- Maximum video length: 180 seconds
3. TikTok carousel image size
TikTok’s carousel feature is a simple slideshow format. However, to make your carousel more engaging, pay attention to image size. You can upload 2 to 35 images. Recommended sizes include:
- TikTok image size: 1080 x 1920
- TikTok carousel aspect ratio: 9:16, 1:1, 4:16
- Image quantity: 2 to 35 images
- File format: PNG, WebP, JPG
- Description length: 000 characters
- Caption limit: 90 characters
4. TikTok stories size
Short-form content (stories) is becoming very popular across social media platforms, and TikTok has followed this trend with TikTok Stories. Stories disappear from your profile after 24 hours and have a maximum length of 15 seconds.
TikTok Stories have similar specifications to in-feed videos, aside from the time limit, size, and format:
- TikTok Stories video size: 1080 x 1920 pixels
- TikTok Stories aspect ratio: 9:16
- TikTok Stories format: MP4 or MOV
- Maximum file size: 287.6 MB on iOS and 72 MB on Android
- Maximum length: 15 seconds
Pro tip:
Since comments on TikTok Stories are public, actively respond to show engagement and readiness to interact with viewers. Instead of posting one long story, break it into shorter clips, each lasting 5-8 seconds. However, limit the number of consecutive stories to around 4-5 to avoid losing viewers’ interest.
TikTok Stories should feel natural and relatable, like behind-the-scenes moments. Don’t hesitate to show some fun in your videos.
5. TikTok video ad sizes
There are two main types of TikTok video ads: standard ads and in-feed ads. Each type has its own video size requirements.
Standard ads include video ads, display images, brand names, and ad descriptions, while in-feed ads lack a display image. Below are the TikTok video ad size details for both ad types:
Standard ads:
- Aspect ratio: 9:16, 1:1, 16:9
- Resolution: 540×960, 640×640, 960×540 or higher
- Maximum length: 60 seconds
- TikTok size video: 500MB
- Video format: MP4, MOV, MPEG, 3GP, AVI
In-Feed ads:
- Aspect ratio: 1:1, 16:9
- Resolution: Unlimited
- Maximum length: Unlimited
- TikTok size video: 500MB
- Video format: MP4, MOV, MPEG, 3GP
Pro tip:
- To create ads, you’ll need a TikTok business account, so make sure you switch before implementing this strategy.
- Use a clear call-to-action (CTA) in your ads to guide viewers on their next steps and increase conversion rates.
- Don’t shy away from adding fun to your ads by incorporating trending songs on TikTok.
- Monitor and analyze your ad performance to optimize your campaign, stopping ineffective ads and learning from them for future campaigns.
- TikTok recommends keeping ads short and engaging, ideally between 9-15 seconds, although the maximum length is 60 seconds.
- Though you can post landscape ads, vertical formats are still preferred on this platform.
III. Tips for optimizing TikTok size video
Building and growing a TikTok channel is no easy task, with numerous aspects requiring your attention. The video size is one element that can be confusing due to constant updates. Here are a few tips to help you optimize your video size more effectively.
1. Always stay updated on TikTok size videos
TikTok size video are regularly updated, so ensure your videos are always optimized by staying informed on the latest changes. This way, your videos will remain aligned with platform guidelines.
2. Define the size and ratio before shooting
Plan before you start recording by determining the purpose of the video, whether for your channel or an ad. Then, specify any technical considerations and begin filming. This ensures your final product meets the desired size and quality.
3. Ensure video quality and resolution
A small tip is to always ensure proper lighting, resolution, and video quality. If your video doesn’t meet the size requirements, you can adjust, trim, or modify the aspect ratio as needed. This way, you have a backup plan for urgent cases.
IV. Some tools for better TikTok size video
Now that you’re aware of the ideal video sizes and formats for TikTok, it’s crucial to have the right tools to help you edit and optimize your content effortlessly. Luckily, there are several user-friendly apps that can assist you in adjusting your video dimensions. Below are some of the best tools available for fine-tuning your TikTok videos
1. CapCut
CapCut is a free and user-friendly video editing tool, widely popular among the TikTok community. It not only allows you to cut, splice, and edit videos with various effects and filters but also lets you adjust the video size according to TikTok’s requirements.
CapCut supports the 9:16 video format, ideal for mobile screens, ensuring optimal viewer experience on TikTok. If you’re looking for a flexible and straightforward tool to edit and customize your TikTok videos, CapCut is an excellent choice.
2. InShot
InShot is a powerful and versatile video editing app, perfect for creating and editing TikTok videos. It offers many editing tools like trimming, inserting, speeding up, slowing down videos, and adding effects and music.
Notably, InShot allows you to resize videos to a 9:16 aspect ratio, aligning perfectly with TikTok’s specifications. With its user-friendly interface, InShot is an ideal option for both beginners and experienced video editors.
3. Zoomerang
Zoomerang is another highly used TikTok video editing app, especially for beginners. It provides a full range of video editing tools such as cutting, audio transformation, color correction, and even face editing.
4. MKT UID
In addition to tools that directly help with adjusting TikTok size video, businesses should also stay updated on the latest TikTok video trends and sizes by researching competitors. One tool introduced in this article is MKT UID software – a solution designed to assist with TikTok account information finer tool. MKT UID offers several outstanding features, such as:
- Search for page IDs based on keywords and provide detailed information such as page name, number of followers, and number of likes.
- Keyword group searches into a “Scan Group Data” section in the software.
- Search group names, or group member counts, group status by keyword.
- Scan UIDs of users who have interacted with posts in the Group.
- Automatically search for UID of new members joining the group
- Supports searching UID of people who have interacted with posts on a page.
Conclusion
These are the latest details regarding TikTok size video. We hope that the information provided here will help you build and develop your channel successfully.
