Thanks to the zero-cost marketing solution from MKT Software on Zalo, Linh’s Juice shop has achieved great success in reaching target customers, increasing engagement, and significantly improving sales.
Linh, the owner of a juice shop, faced many difficulties in promoting his products when he started his business. Initially, he tried advertising on Facebook, but did not achieve the desired results. Using Facebook made it difficult for him to target specific customer groups and was costly with no significant improvement in effectiveness. He realized he needed a new solution capable of reaching the right potential customers, especially those living around the Cau Giay area.
After a period of research and consultation, Linh decided to use MKT Zalo Software to better care for and reach customers. The MKT Zalo solution not only helped Linh build a database of potential customers but also provided many benefits in customer care. By leveraging Zalo’s user search and connection tools, MKT Zalo helped Linh accurately identify people interested in his juice products. From there, he could easily build a list of potential customers based on factors such as geographic location and personal preferences.
In addition, MKT Zalo also provides tools for automated customer outreach and care. Linh can easily send product introduction messages, announce promotions, and care for customers automatically. As a result, his customers can easily place orders and are always updated with information about the store through Zalo messages.
Linh shared: “I really like the automatic messaging feature, thanks to it, my customers always feel cared for and properly attended to”.
Thanks to the implementation of MKT Zalo, Linh’s juice shop has made impressive progress. He said that thanks to targeting the right potential customer group, his marketing campaign has attracted attention and increased the conversion rate. Zalo’s high interaction capability also helps the store build closer relationships with customers.
Linh shared: “I’ve never seen customers respond as quickly as when using Zalo. The familiar, easy-to-use interface makes customers feel comfortable and willing to chat”.
With the support of MKT experts, the MKT Zalo software has become an effective marketing solution, helping Linh improve sales and interact with customers, while saving on advertising costs.
